Proenza Schouler is a fashion brand of women's clothing and accessories popular all over the world among the young people. It was founded in 2002 by designers Jack McCullough and Lazaro Hernandez, graduates of the New York School of Design . The brand is based in New York, USA, and characterized by high skill, attention to details and exquisite simplicity of products inspired by contemporary art and street fashion. The exclusive status of the brand in the fashion world is confirmed by the most prestigious awards: Proenza Schouler received several times the title of "Best designers of women's clothing" according to the Vogue magazine (the CFDA award).